DADADA is published once a year and is the only magazine dedicated to contemporary art in Luxembourg.

It is a testimony to the growing significance of art, and indeed the art market, in the Grand Duchy over recent years and provides readers with both the latest news from the industry and a commentated directory of exhibition venues, artists, curators and various associated initiatives and services.

Launched in 2016, the first edition was a roaring success among art lovers in the Greater Region and notably among visitors to Luxembourg Art Week, to which it is the special media partner.

What you need to know:

  • A high-end annual publication that coincides with the opening of Luxembourg Art Week.

  • Luxembourg Art Week 2017: 3-12 November.

  • Distributed free of charge to prestigious and influential guests during the event’s launch celebrations and private viewings. 

  • The magazine is available to buy at the entrance to the show and on newsstands.

The benefits of incorporating DADADA into your media plan:

  • The second edition of Luxembourg Art Week in 2016 attracted nearly 12,000 visitors (as opposed to 7,000 in 2015): the event is going from strength to strength and the third edition is set to be even more ambitious.

  • A readership of educated art lovers and collectors with high incomes from Luxembourg and the Greater Region.

  • B2B target: public and private institutions, cultural, political and public figures.

Hard copies:
7,500 copies
  • Public and private institutions

  • Cultural, political and public figures

  • Artists

  • Luxembourg and foreign art collectors

  • Art lovers living in Luxembourg and the Greater Region and foreign tourists

  • Distributed to those attending Luxembourg Art Week (brand guests and influencers)

  • Available for sale both at the event and on newsstands in Luxembourg

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