Mike Koedinger
Mike Koedinger
Ad interim Publishing House Director

About the
Publishing House

To provide an independent and influential voice in Luxembourg’s media landscape through quality journalism by positioning Paperjam and Delano among the country’s leading media brands.

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Paperjam

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For almost 25 years, Paperjam has been a reliable, influential and independent media.
The undisputed leader in the economic and financial press, the Paperjam ecosystem is the reference for business in Luxembourg and reaches 150,000 unique people with its website, newsletters, magazine, supplements, special issues, job board, social channels, training programme, awards and events.

It is an affluent and educated audience: almost 3/4 of them belong to social groups 1+2; almost 2/3 are university graduates, and 37.1% have a degree of 5 years or more*.

Paperjam is the place to be for opinion leaders, influencers and decision-makers, in business and in politics - and even at home, where almost 3/4 of them are ‘household shoppers’.*

We know that half of the readers are female (45.2%), and it is even more surprising to learn that more than 1/3 of the readers are under 35 years old (37.4%). Paperjam has become a media brand that bridges generations*.
*Source: TNS Ilres Plurimedia 2021.I

The website

Luxembourg’s leading eco-findaily, Paperjam.lu is the main daily meeting place for the business and political community in Luxembourg.

Paperjam.lu is also an international showcase for the French-speaking world linked to the Grand Duchy.

Paperjam.lu is organised into five main categories: Politics & Institutions; Financial centre & Markets; Companies &Strategies; Communities & Expertise; Lifestyle & Practical life.

With its independent and quality journalism, Paperjam.lu has become, in more than 20 years, a very reliable source of information offering an editorial context and brand safety.

With 70,000 page views per working day and 380,000 unique visitors per month, users frequent the site several times a day.

Grands Dossiers

Each month, Paperjam offers its readers the opportunity to delve into a specific business theme by giving the floor to local and international experts. In a dedicated section, an initial interview suggested by the editorial team introduces the subject.

Each contributor then shares his or her point of view by answering one of the three questions posed.

Expertise

Expertise articles are discussions on a specific subject proposed by one or more experts from the same company. The content deals with the same theme from different angles.

These articles allow a company to position itself as a reference in its field of expertise. The high-quality of the content becomes a must-read for Paperjam subscribers.

Social Media

media sociaux
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Paperjam has 85,000 followers on its social channels, from Facebook to Linkedin and Instagram. With 40,000 followers, Paperjam is one of the leading Luxembourg brands on Linkedin.

The magazine

The flagship of the Paperjam brand, the premium monthly magazine has 85,000 readers per issue.

Print is about precious moments, about reading in lean back mode, about ‘me time’ that combines pleasure, concentration and reflection. It’s a slow, long time. Privileged moments for an off-screen escape that provokes ideas and forms opinions.

Readers enjoy conversations in S, M and L mode, original analysis, diverse opinions, but also a magazine that meets high quality standards, from the art direction to the original photography. It is this exceptional quality that creates a bond, collaboration, enables the transfer of brand images and, by increasing the rate of take-up, amplifies the opportunities to be seen... and retained.

Supplements

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Journal
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Booklet

Direct Mailing

Send your sales brochure, invitation or postcard directly to all readers of a magazine using Direct Mailing.

Direct Mailing is a blister-packed document associated with the magazine, either on all magazines or guides, or only to subscribers who receive it by name.

Paperjam+Delano Business Guide

Business accelerator for 25 years.

The Business Guide is an online database updated daily and an annual publication of more than 500 pages.

Paperjam Hors-série Architecture + Real Estate

An annual reference publication, this special issue presents a selection of the best residential, workspace, commercial, community, urban planning and cultural projects in Luxembourg, as well as the work of Luxembourg offices abroad.

It is an inspiring, important and very contemporary publication.

Its readership is threefold. On the one hand, professionals (architects, engineers, developers, builders, craftsmen, but also public institutions, funds and lawyers), on the other hand, companies concerned with their workspace. But also private individuals as project owners or people interested in real estate as an alternative investment.

This annual special issue is part of an Architecture + Real Estate ecosystem with its newsletter, news on Paperjam.lu, digital files, Paperjam and Delano supplements and a series of events organised by the Paperjam + Delano Club, such as the 10×6 Architecture (for over 10 years), the Paperjam Real Estate Seated Dinner Party, etc.

Paperjam + Delano Inflight

After more than 15 years of collaboration between Luxair and Maison Moderne with the title Flydoscope, the editorial offering proposed to the 2 million annual passengers has been revamped.

The result is the union of three strong brands, leaders in their respective segments: Luxair x Paperjam + Delano Inflight.

The bilingual French-English magazine is aimed at Luxair passengers and covers the essentials of travelling, airline news, Luxembourg, business and lifestyle in the Grand Duchy and abroad.

Paperjam + Delano Inflight is both original content created for the magazine and a selection of the best articles from Paperjam + Delano Inflight is distributed on board Luxair aircraft with an exclusive presence in the seat pockets, as well as to a selection
of decision-makers by e-mail.

In addition to the print version, a digital version ‘to leaf through’ is offered online, downloadable at Luxembourg airport via QR codes.

Delano

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Launched in 2011, Delano has become, over the years, the English media of reference in Luxembourg.

In 2021, the year of its tenth anniversary, Delano is repositioning itself by focusing its content on business, financial markets and politics, while expanding its editorial staff to ten journalists. With 81% of Luxembourg’s citizens speaking English - that is, more than 400,000 residents - Delano addresses both the international community in Luxembourg and all those for whom English has become the lingua franca in their professional or private lives.

Delano now has a website, several newsletters, a monthly magazine with supplements, an annual Expat Guide, a Business Guide and of course a business club - the Paperjam + Delano Club.

Like Paperjam, Delano is aimed at an affluent and educated community, opinion leaders and decision makers of all nationalities.

The website

In 2021, on the occasion of its tenth anniversary, Delano.lu will be revamped to fit perfectly into the Paperjam+Delano ecosystem, a bilingual French-English ecosystem, in order to reach all decision makers in Luxembourg.

Delano.lu is also the first international showcase for Luxembourg with its very well referenced site and more than ten years of archives of news in the Grand Duchy.

Know How

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Each month, Delano offers its readers the opportunity to delve into a specific business theme by giving the floor to local and international experts.

In a dedicated section, an initial interview suggested by the editorial team introduces the subject. Each contributor then shares his or her point of view by answering one of the three questions posed.

Knowledge

Knowledge

Knowledge articles are discourses on a specific subject by one or more experts from the same company.

The content deals with the same theme from different angles. These articles allow a company to position itself as a reference in its field of expertise. This high quality content becomes a must-read for Delano subscribers.

The magazine

In 2021, on the occasion of its tenth anniversary, the magazine is reinvented in a new format, becoming monthly, increasing its circulation to 20,000 copies and adding themed supplements.

Supplements

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Supplements, several times a year, allow a topic to be developed over 36 pages. Must-reads, in English, for specific sectors and/or professions.

Direct Mailing

Send your commercial brochure, invitation or postcard directly to all the readers of a magazine using Direct Mailing.

Direct Mailing is a blister-packed document associated with the magazine, either on all magazines or guides, or only to subscribers who receive it by name.

The Annual Expat Guide

Every year in July, the long-awaited Expat Guide is published, which is both useful and entertaining.

Choose from among a dozen newsletters

Business, Innovation, Architecture, Gastronomy... in French and in English.

Paperjam Morning edition
The latest economic and financial news
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Paperjam Evening edition
The latest economic and financial news
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Paperjam Trendin'
Weekly Innovation & Technology report
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Paperjam Foodzilla
Restaurants, gastronomy, cooking, wines
SubscribeSee an example
Paperjam Architecture + Real Estate
Architecture, design, property
SubscribeSee an example
Paperjam Green
Covers topics such as the Environment, climate, mobility, CSR and green finance.
SubscribeSee an example
Paperjam Grands Dossiers
The rendez-vous of expertise
SubscribeSee an example
Daily Breakfast Briefing
Headlines to start your morning
subscribesee an exemple
Daily Noon Briefing
Luxembourg news and events at midday
subscribesee an exemple
Delano Weekend
« 10 things to do », news and useful information (restaurants, jobs, real estate)
subscribesee an exemple
Delano International
Luxembourg internationally and Luxembourg companies that export worldwide
subscribesee an exemple
Delano Finance
For local and global players interested in expanding their business
subscribesee an exemple

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